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The Terryberry Company, North America’s leading recognition program provider, developed a new peer-to-peer recognition solution. The Give A Wow! peer recognition program is an online, subscription-based solution that allows any coworker to nominate a peer for going above and beyond. Terryberry invited Elexicon to design and build a website to promote and create awareness for their new Give A Wow! product.
Challenge
The user audience for Give A Wow! is significantly younger than that of their primary recognition programs. The main Terryberry site is designed to appeal to an older audience, so they wanted a clean and hip feel for their new site that at the same time did not offend or alienate any of their older audience who may be the purchaser of the program.
Solution
After some competitor research, Elexicon’s AD decided on a strategic design approach to meet the client’s needs. We developed a microsite that features an intuitive, yet visually appealing, Flash interface that offers users quick and informative access to key points of the Give a Wow! program. The site was designed with clean lines for a crisp, modern appeal and with simple icons to direct users to featured information. The design blends a clean, hip and minimalist feel with business sophistication that appeals to both the young, up-and-coming audience as well as seasoned professionals.
Visit giveawow.com to see more!
Elexicon has completed and helped launch a new web site design and identity system for Systems Maintenance Services, Inc. Based in Hudson, MA with locations nation-wide, SMS is a leading provider of expert professional maintenance services for corporate IT systems. Elexicon completely overhauled the company’s logo and product identity system and wrapped the new look and feel around the re-launch of their web presence.
Elexicon client Harris Corporation, headquartered in Melbourne, Florida, is sponsoring the nearby Orlando Magic for the NBA playoffs. Elexicon had the opportunity to provide some web graphics and animations to support the sponsorship so a couple snippets of our work is thereby getting a larger audience than usual which is, well, neat. Calvin created an animation for Amway Arena’s huge LED boards, and Jennifer supplied a sponsorship banner for the Magic’s web site (it’s a rotating sponsorship so the Harris banner may not appear initially). Good stuff.
Two Elexicon projects received awards in the West Michigan Shores chapter of the Society for Technical Communication 2008-09 Effective Communication Competition.
Congratulations to Calvin and John! Elexicon has a long history with the West Michigan STC and we appreciate the recognition from this great organization…
Elexicon redesigned the web presence and marketing collateral for Cascade Die Casting, based in Grand Rapids. www.cascade-cdc.com
Elexicon recently helped the pediatric endocrinology department at Helen DeVos Children’s Hospital develop a series of online education modules covering a variety of health topics. Parents and families can access these narrated Flash-based animations to view important educational information about their child’s care quickly and conveniently. While not a replacement for doctor visits and advice, these teaching tools are instead intended to provide helpful reminders and refreshers on topics such as diet and weight management — especially for families who live far away from their doctor’s office and nurse educators.
West Michigan residents noticing the new tower rising in downtown Grand Rapids on the Michigan Street hill can now keep tabs on the progress of the exciting new Helen DeVos Children’s Hospital building at www.devoschildrens.org/2011. Elexicon designed and built the site that currently features video of the February topping-off ceremony and will continue to feature updates as construction continues.
Elexicon has been hired to re-design the corporate visual identity and information architecture for Systems Maintenance Services, Inc. headquartered in Hudson, MA.
Elexicon partnered with Spectrum Health’s PR & marketing teams and video production vendor to create Spectrum Health TV, an online series of helpful interviews with medical experts on a variety of topics. New videos and channels were just released today … thought we’d share.
We need to take a moment to recognize the 1-year anniversary at Elexicon for Naima Seales and Calvin Chopp! We also need to slightly belatedly recognize Amy Nobach for 8(!) years of outstanding service and still going strong.
Which also means … hey! Look what month it is! Elexicon its very self turns 9 this month. Happy birthday to us, and thank you to all our clients, friends, family, and team members past and present who have supported us. Double digits here we come!
Elexicon is an interactive design and development agency based in Grand Rapids, Michigan...More>
